How to Generate Substantial Leads From Your Blog

Many businesses have a blog on their page. However, unless you utilize it properly and effectively, it won't bring you the results you need. If given proper attention, your blog can be a vital - and inexpensive - tool in your digital marketing toolbox.

Here are three tips to generate leads using your blog:

Create Unique and Valuable Content

As always, you will need a strong content marketing strategy that provides consistent, current, and relevant material. More than anything, you’ll need to create unique, valuable, and interesting content for readers in order to generate an audience, leads, and revenue. Authentic, related content is the most valuable to not only your users, but also search engines.

If you want to impress your users and improve your SEO, you'll want to create unique and valuable content on a regular basis. This will help gain interest, get your readers coming back, and engage them in the material that you produce. It will help them remember you and come back, choosing you as their source in the future. Once you’ve developed some loyalty and authority with them, they will become converting customers. In order to do this though, you’ll need to give them something that they actually want and appreciate.

Comment, Like, and Share

You should be creating content that is shareable and will motivate people to like and comment on it. This will help it spread, growing your audience, traffic, and conversions; it’s also probably the most important thing to do when trying to generate leads.

It will get you spread across multiple channels and to the most amount of users. More than likely, you’ll end up drawing in people that are interested in the same things through being spread among users that are interested in your content. There friends will see it, and it will spread from one to another, drawing in any one interested in what you offer.

More than just having people like and share your material, you want to make them respond to it! Create blog posts that make your readers respond to what you’re writing, getting them active with your content and your business. This will get them returning to your page and help build confidence in your audience and customers. In turn, this will establish you as a knowledgeable authority on the subject.

More than anything, you should try to make them want to come back for the next blog you write!

Guest Blogging

Writing blogs for other pages and blogs is a great way of spreading your content across other communities. If you pick the right pages (within your niche) you can generate a lot of traffic already interested in your niche, and therefore more likely to be a converting customer for your business. A guest blog not only lets you connect with a community that may be interested in what you offer, but it also gives you a chance to directly tell them what you offer! By tapping into relevant pages for guest posts, you’ll draw in an audience and traffic that is related to your services and products, helping you gain loyal customers that will convert and buy.

By using these 3 basic tips to blogging, you should be able to make your blog an effective part of your digital marketing strategy. This will help you draw in an audience, increase your traffic, and improve your conversions.

Growth of Ecommerce industry in India - An Insight

How instantly we make our mind to buy certain products online which is giving the highest discount? We, do without second thought. Isn’t it? Considering the shift from traditional shopping to online one, the craze these days for online shoppers is more towards searching for the products with the highest tag of associated cashback offers, discounts and deals. Why not, when the users are enjoying this new found way of possibly saving a lot of their money with every single shopping they do.

So, how ecommerce industry is able to register growth of roughly 35% every year?

There are so many offers and deals waiting for you to grab them that you literally want to shop the entire list. I mean, they are too enticing to be refused and this is a thing, which creates quite a marketing mechanism for companies whose modes of profit results from "mass sales".

Online industry has bridged the gap by creating an affordable mechanism for buyers to go for branded products

If I can say about myself, I was quite poor at bargaining during the days of traditional shopping. However, the glorifying journey which online shopping has offered seems to help me save a lot. Even the branded products which were very expensive, perhaps an impossible thing for middle class people like me, has now turned to be so cost effective after available promocode discount bash.

Considering the digitalized world we are heading, where all of us have smartphones to book anything from the comfort of our home be it railways or movie tickets, order food etc. Online shopping has actually fulfilled the expectations of masses where they don't have to take out time from their busy schedule.

One can shop at any time, it is so easy that even older generations who have never been so aware about the smartphone’s functioning, can be seen booking products with ease and are paying cash on delivery.

Rural areas are not de-attached from online industry

So, the usual misconception of how Indians by and large take it forward has ended a long time back and since many years, the online industry is only growing in leaps and bounds. Yes, this growth couldn’t have been possible without the love and support of people even from rural areas who are now actively seen purchasing products.

There are hot deals for specific time which may end in few hours. Then they are deals on weekends and likewise, lots and lots of offers continuously displaying with them.

Final words

Now, the biggest drawback which one used to face towards the last days of month due to mis-management of money will end once and for all. Yes, you will be in a budget. According to a saying, "money saved is money earned". So, your earnings will indirectly improve with all the savings in store for you. We, Indians are traditionally known towards making ways to save money and this new shift (which is also seeing a continuous rise) will continue to create smiles on the faces of Indians for ages to come.

Author Bio:

I am Jessica, a blogger, passionate about writing articles related to travel, Fashion, Health and technology. Apart from writing blogs, I love to explore the world by visiting different places and share my experiences with people. Now I am working for an e-commerce website that provides Amazon, Jabong, latest Myntra, paytm, freecharge, eBay coupons and many more hot deals.